Equipment
Laowa Debuts World’s First Shift Lenses for Full-Frame, VV Cine Cams
Venus Optics announced the world’s first cinema shift lenses, the Laowa 15mm T4.8 and 20mm T4.1. [Read More]
Godox’s New Diffusion Panels Are Like Variable ND Filters for Your Lights
Godox announced adjustable, battery-powered motorized electronic diffusion panels. The futuristic lighting modifiers come in three sizes. [Read More]
Insta360’s Xplorer Kit Adds Photo-Friendly Grip to Ace Pro 2 Action Cam
Not long after announcing it would continue its imaging partnership with Leica, Insta360 debuted a new bundle for the Insta360 Ace Pro 2 action camera that features Leica technology. The Insta360 Ace Pro 2 Xplorer Bundle aims to “transform the 8K AI-powered action camera into the ultimate tool for street photography and urban travel.” [Read More]
Helium Design Lab Crafts the Perfect Grip to Match the Sigma BF’s Beauty
Photographer Hugh Brownstone and his design partner and friend Ed Palisoc are back with another carefully designed camera grip. This time, the design duo is looking at Sigma’s latest creation, the “beautifully foolish” Sigma BF. [Read More]
GoPro’s Anamorphic Lens Mod Promises Cinematic Video on the Hero13 Black
GoPro’s new Anamorphic Lens Mod for its Hero13 Black action camera is now shipping. The Anamorphic Lens Mod promises better performance for creators looking to give their footage a more cinematic look and feel. [Read More]
Sony Embraces E-Mount Competition Because It Believes Alpha is the Best
Since Sony launched its first full-frame Alpha mirrorless cameras, the original Sony a7 and a7R, in 2013, the mirrorless camera space has changed dramatically. Competition has increased from none to a lot, with Canon, Nikon, Panasonic, and others entering the fray in 2018 and 2019. While Sony enjoyed the benefits of being the first across the line, it says it is now embracing today’s competitive landscape. [Read More]
Cinelux Debuts Clever Nexa-Mag Storage Solution for Legacy RED Cameras
Fairly new on the scene, British cinema camera accessory company, Cinelux, announced its improved media Nexa-Mag for RED DSMC1 and DSMC2 cameras. [Read More]
Tamron Will Make More Prime Lenses if That’s What Photographers Want
Tamron has been making lenses since 1950 and experienced many significant shifts in the photography landscape. While the move from film to digital was perhaps the greatest transition of all, the adoption of mirrorless camera technology has also impacted Tamron’s business. [Read More]
DJI Ronin’s Legacy of Innovation for Creators and Filmmakers
DJI’s Ronin series of gimbals for DSLR, mirrorless, and compact cinema cameras changed how creators in Hollywood and beyond tell stories. [Read More]
Viltrox’s Excellent and Affordable LAB 135mm f/1.8 Is Available for Nikon Z
Viltrox’s excellent LAB 135mm f/1.8 portrait prime lens for full-frame Sony mirrorless cameras is coming to Nikon Z mount. [Read More]